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India, the doyen of off shoring, has seen some determined efforts by industry
groups to cultivate its domestic IT services market. According to a
Study on the Domestic Services Market Opportunity by Indian IT services
association NASSCOM, about 27 percent of India’s domestic IT
spend is now in IT services. The market has seen breakthrough deals,
especially in the cutthroat telecom and financial services markets.
The Asia Pacific region offers a viable option
for providing Business Process Outsourcing (BPO) services at
significantly lower costs than first world BPO service providers.
However most of the BPO vendor focus in the last six years has been the
giant markets in the US
and Europe. With the incredible growth
of the Indian, Chinese and more recently the Japanese economies there
is a growing trend for companies in those countries to free up their
limited human resources and outsource non core activities into the
local markets.
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